Why the Status Quo is your most challenging competitor in B2B Sales
First of all, let’s look at what the status quo is, and why companies stay with it.status quo From Wikipedia – “meaning the existing state of affairs. It is a commonly used form of the original Latin “status quo” – literally “the state in which”. To maintain the status quo is to keep the things […]
B2B Sales – 3 skills that will always be needed.
No matter how many new tools we have to work with, and no matter that B2B buyers are now more than half way through their buying process before they contact you, there are three skills that all B2B sales people will always need. They need these three skills because selling to “people” will never change. […]